Et cetera investigates how the designed and not-designed in the real world impacts life. follow the perspectives of five creatives from the group c studio in new haven, ct.

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Google+ vs Facebook: Private vs Public Showdown

More and more people have been seeping into the “trial phase” Google+, poking around… and then what?

Running back to Facebook to post about their Google+ account. 

So, why isn’t Google+ snowballing into the superpower that everyone expects it to be? Why aren’t we immediately swearing off Facebook for good, closing out our accounts, and and texting “+1’ed” to our friends instead of “Like!”? Why isn’t Facebook the new MySpace yet? 

1. Not EVERYONE you know is using Google+
G+ isn’t catching on so quickly, because there just aren’t as many people on it yet. Sure you may get a cold chill when some so-called classmate (who you never talked to in real life, ever) finds you and friends you, but part of the fun of Facebook is snooping. It’s seeing what profiles are private, what pictures are public, who’s doing what where and when, and finding out what happened to that ex of yours. It allows you to see into peoples lives, grants you front-row access to a show you could never dream of seeing in real life. 

2. There’s nothing ta’ see here!
But really — content?! You’ve been building your Facebook account for (presumably) years now. Your page holds a legacy of comments, pictures, networks, friendships, high scores, and memories. G+ is missing all that history. Harder still, is repopulating content on a new network where you have to rebuild all your connections. 

3. It’s not intuitive…
But it is still in development! G+ may seem hard to navigate — right now. Improvements are being made every day, but a promise of function and the reality of function are two different things. G+ will continue to lose users until it is clicks with FB thinking, and just snitching a layout isn’t enough. 

But, there is still hope for you, Google+!

There are some aspects to G+ that really have me convinced it will take off!

1. NOT everyone you know is using Google+
G+ isn’t as open to advertisements and (from what I can tell) businesses. Right now, you can stay up to date on social networking and stay focused on the social part of it. You’re probably only adding people you really know, and instantly sorting them into circles that fit your life. Plus, you don’t have to worry about “those people” finding you on G+ (yet), with it’s easy to understand privacy settings. 

2. Keeping your public web life and your private web life separate just got easier 
Yes, G+ has one great feature that FB really can’t compete with: circles. It’s instant sorting, easy customizing, and simple selection. G+ saw the FB crowd sharing less and less with the world as privacy slowly blanketed users.  Do you really want to grant YOUR FAVORITE COMPANY HERE access to the photos from that crazy 21st birthday party in college? Chances are no.  

3. It is NEW.
New. Everybody likes new. Even a vintage armoire is “new” when you see it for the first time. Sure, it’s taken Twitter a few years to be considered a top contender in social media, but it caught on… it was new. And what converted droves of MySpace-ers to FB nation? Facebook was new. So if all else fails, Google+ has one thing going for it 100%: it is N E W. 

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